SERVICES

Branding and Marketing Communications for Purpose-driven Organizations

As your marketing sherpa, I will work with you to navigate toward success. All services are customized based on your needs and goals.

Sighting Your North Star

Brand Strategy: To clarify who you are and how you want to be perceived, then create guidelines and tools to build and protect your brand.

Market Research: To help you interpret your existing data or conduct custom research.

Communications Planning: To define messaging structures and marketing communications activities to connect with your most important audiences.

Assessing Your Route

Marketing/Communications Audit: To evaluate all your activities and investments to gauge their effectiveness and recommend course corrections.

Customer Experience Audit: To assess how your brand is perceived by audiences at every point of contact with your organization.

Place Branding: To look at your current service environment and recommend optimal signage, wayfinding and visual storytelling for coherent branding effect.

A Beacon for Your Good Work

Content Planning and Writing: To craft inspiring content for your website, social media channels, and your email newsletter or edit the work of your in-house writers.

The Full Backpack

Part-Time or Interim Chief Marketing Officer: Why not hire a part-time marketing guru and get exactly the help you need without adding a permanent staffer? I’ll create a customized scope of work to fit your budget and needs.

Let’s talk about what you need

Paige consistently demonstrated her expertise in strategic thinking, leadership, marketing, and brand management. Equally as important, Paige was a trusted colleague, mentor, and advisor to me across a range of challenging issues.

— Kimberly Kvaal, VP for Financial Affairs, St. Edward's University